Bridging Vision and Strategy for Impactful Storytelling
Digital Marketing
Creative Strategy
Brand Campaigns
Content Creation
Social Media Marketing
Copywriting
Editorial Writing
Data Analysis
Connecting brands and creating authentic community
Hi, I'm Alexis!
Alexis J. Ferguson is a Content Strategist and Digital Media Specialist with a B.S. in Strategic Communication. She's an expert in content production, SEO, and social media management, and has demonstrated results-driven success in increasing brand engagement and audience growth through editorial strategy, brand content creation, and influencer marketing.
"My journey from the Bahamas to New York City has been fundamental in shaping my approach to content strategy. It has instilled in me a global perspective and a drive to push creative boundaries, making me a unique asset in the dynamic world of digital marketing."
Meet Alexis Janeille
My Expertise
01
Brand & Social Content
Alexis has a knack for crafting resonant, brand-aligned narratives across platforms like Instagram and TikTok. From copywriting to scripting, filming, and editing, she's no stranger to 360 project management for branded campaigns and partnerships.
02
Editorial Strategy
She's owned the strategy and publication for a library of 1500+ articles, garnering a monthly average of 2M unbranded organic search impressions. Beyond SEO, she's created bespoke content series and spearheaded research into AI content creation solutions.
03
Influencer & Community Engagement
From customer service to gifting and swag strategy, Alexis' strategic approach to engaging influencers and communities results in vibrant, interactive experiences that boost brand loyalty and growth.
Project Highlights
My Work
"Wedding Budget Diaires" is a monthly content series breaking down how much weddings actually cost, by sharing real couples' wedding budgets.
Sharing everything from absurd to educational in weddings, these branded ads were made with conversion and reach in mind.
From conception to distribution, these swag boxes were filled with branded surprises and delights directly in line with brand messaging and goals.
Brands I've Worked With
Content Strategist & Digital Media Specialist, Alexis J. Ferguson
